Bold campaigns. Powerful creators. Impactful results. WoW produkcija is your partner in influencer marketing, content production, and social media strategy.
The pioneers of influencer marketing
We are your trusted partner in the ever-evolving world of influencer marketing. By blending data, creativity, and technology, we develop end-to-end solutions that help brands stand out.
Our journey began over a 25 years ago, at a time when influencers were still a novelty in our region. We played a pivotal role in shaping the influencer landscape in Serbia, Croatia, and Bosnia, creating and managing some of the first content creators in the region. As founders and creators of the Gen Z media brands JoomBoos and its spin-off Roosvaaj, we set new standards in digital storytelling and content production.
Today, we operate as a hybrid between a digital and influencer marketing agency. We partner with brands to shape their digital strategies, create standout content, and produce campaigns that drive audience engagement across platforms.
We collaborate with top Serbian and regional creators to craft unique, tailor-made campaigns and activations that bring measurable results.
Our approach: insight-driven creativity
We blend strategic insights with creative thinking to develop high-performance campaigns. This is where creators, strategists, and platform experts come together to turn ideas into impactful, scalable realities.
Why WoW produkcija?
Ready to WoW?
Reach out — let’s make something great together.
What & How
Influencer Marketing
We design, manage and execute influencer campaigns for top brands in Serbia and the region. From creator matchmaking to custom content and activations — we deliver end-to-end.
Content production
We produce digital-first content — videos, series, reels, and TikToks — designed for attention and engagement.
Social Media Management
We manage your social presence. From strategy to content, community, and performance — we grow and engage your audience.
Brand Campaigns
We build and run fully integrated digital campaigns using influencer power, social trends, and creative formats.
We design, manage and execute influencer campaigns for top brands in Serbia and the region
From creator matchmaking to custom content and activations — we deliver end-to-end.
Creator Matching
We connect brands with the right creators — aligned with values, goals, and tone.
Ideation & Concepting
Together with creators, we spark concepts that resonate and drive engagement.
Content distribution
We ensure your stories reach the right audience through organic and paid placements across all relevant platforms.
Measurement & insights
Using our in-house tools, we deliver real-time reporting, actionable insights, and continuous optimization.
Flexible collaboration models
Fast-paced execution or full-service partnership, we adapt:
Influencer Activation Partner
End-to-End Influencer Campaign Partner
Long-Term Influencer Marketing Agency of Record
Influencer Activation Partner
End-to-End Influencer Campaign Partner
Long-Term Influencer Marketing Agency of Record
Insight-driven creativity
We blend strategic insights with creative thinking to develop high-performance campaigns. This is where creators, strategists, and platform experts come together to turn ideas into impactful, scalable realities.
Roosvaaj
Roosvaaj is media brand and platform for gen Z, filled with bold, original content and creators who challenge the norm.
Creators
Our creators span categories like beauty, gaming, food, fashion, and more. Each campaign is a strategic partnership designed to win — for brands and for creators.
Join our creator community
Become part of our exclusive network and work on campaigns with top regional brands. We make it easy to find opportunities, create, and earn — so you can focus on what you love.
Join the region’s most exclusive influencer network.
We help creators find campaigns, produce content, grow, and get paid — all in one place.
Projects
WoW produkcija was founded in 2021 in Belgrade, but our story starts way earlier — with more than 25 years of experience in digital and media across the region. We are the creators, founders and the minds behind media brands like JoomBoos and Roosvaaj.
Today, we work with top creators and brands to deliver high-impact influencer campaigns, engaging content and bold strategies.
A glimpse into some of our recent work with top creators and brands.
From creative video formats to influencer activations — these are the campaigns that made an impact.
Contact
Let’s Work Together
Have an idea, project, or campaign in mind? Need an influencer, production, content or creative ideas for your campaigne? Get in touch and we’ll make it happen.
